Unilever  Unilever is one of the world's leading suppliers of branded products in the foods, household and personal care sectors. While proud of its multi local entrepreneurialism and sensitivity to the diverse markets in which it operates, Unilever also strives to ensure that all of its activities are under-pinned by a common set of values and principles. When Unilever updated their Code of Business Principles in 2002, circulating a new employee handbook was not felt sufficient to truly re-engage the commitment of their people to these core principles and values. The result was a global programme of face to face workshops offering all 250,000 employees the opportunity to discuss, question and engage with the practical implications of the Code on their everyday working lives. Richard Mosley (Managing Director, People in Business) worked closely with a cross-functional Unilever team of specialists in HR, Corporate Relations, Law, Audit and Internal Communications, to design and develop a flexible package of communication tools to help line managers throughout the organisation carry the message to all employees. This programme, which ran for 18 months and was widely praised for the way in which it used scenarios to engage people's active participation, and take understanding of Unilever's core principles to “an entirely new level”.